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WEB 2.0, THE WAY ACCOUNTING PRACTICES NEED TO GO
Wednesday 17 October 2007; The Saber Group, a leading financial solutions provider on the Gold Coast, has announced that social networks like Facebook and Myspace will be instrumental in the company's marketing program, because it is the way in which customers are now interacting.
The Saber Group has engaged national marketing firm, Marketing Eye, to develop a Web 2.0 strategy for the company to ensure that it keeps abreast of new age communication tools and platforms that improve a clients experience.
"The idea of using Web 2.0 as part of a company's marketing strategy, particularly on the Gold Coast, is quite innovative and very necessary," confirmed Saber
Group Director, Jenan Thorne.
"Saber Group will be rolling out a Web 2.0 strategy over the next month to ensure that we are engaging our clients on multiple levels and improving the communication between client and company.
"We will be running our own blog and contributing to others are part of an education platform for all stakeholders."
For more information on The Saber Group or for an interview, please contact
Saber Group office:
Telephone: 07 5526 4333
Fax: 07 5526 4222
Email:
info@sabergroup.com.au
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